Lose It! – Calorie Counter

Lose It! – Calorie Counter

By FitNow

  • Category: Health & Fitness
  • Release Date: 2008-11-21
  • Current Version: 9.7.7
  • Adult Rating: 4+
  • File Size: 206.22 MB
  • Developer: FitNow
  • Compatibility: Android, iOS 10.0
Score: 4
From 626,359 Ratings


Lose It! is the world’s most fun and effective weight loss program! Simply download the app, set your goal, and track the foods you love to lose weight. WHAT PEOPLE ARE SAYING “Best calorie counting app! Very easy to use, barcode reader works every time. Links in with my iPhone to allow for steps. Can really recommend!” - App Store Review “This app has changed my life for good! I lost 20 pounds in 45 days using this app. It keeps you in line and helps you find what foods help you live a better life. If you are considering using this app, please just try it out, and I promise it's worth it!!!!” - App Store Review SHOW ME THE NUMBERS * 60 million: Pounds Lose It! members have lost (and counting). We’ve got this DOWN. * 15 million+: Items in our comprehensive international food and exercise database * 35 million: Users who have started their weight loss journey with Lose It! * 74.7%: percent of people who have achieved clinically significant weight loss using Lose It! * 3 days: average number of days members track to see a weight loss HOW IT WORKS Lose It! uses proven principles of calorie tracking to help you succeed. It’s easy to get started: enter your profile details and goal weight, and we’ll calculate your daily calorie budget. Next, just track your food, weight, and activity and get ready to rock your goals! COOL LOSE IT! FEATURES * Quickly scan barcodes. Search our database or use our quick Barcode Scanner to easily scan in foods you’ve eaten. * Log food by simply taking a photo with Snap It. Just tap the camera icon for food tracking that’s as easy as taking a picture (2016 CES Innovation Award Winner). * Connect your Fitbit and other trackers, apps, & devices. We sync with Misfit, Fitbit scales, Withings scales, Healthkit, and more * Dial in on your nutrients by setting custom goals for macronutrients, water, health, and body measurements. * Counting macros? With a helpful status bar, track your progress toward daily calorie and macronutrient goals at a glance. * Step up your game with fun weight loss, fruit/veggie, and exercise challenges. Create your own private challenge with friends, or join a public challenge for serious motivation! * Stay on track with Meal Targets, which calculates suggested calories per meal based on your plan to encourage more confident meal choices. * Plan ahead with Meal Planning. You can even customize your meal and snack names for more accurate records (Second breakfast, anyone?). * Do high fat breakfasts keep you on track? Learn about your habits with our exclusive personal Insights and Patterns to identify what’s helping (or hindering) your progress. (Lose It! basic is free, but you can upgrade to Premium to unlock awesome additional features. Premium members report 3x the weight loss of free members.) MORE TO LOVE ABOUT LOSE IT! * Supports embodyDNA, powered by Lose It!: personalized, DNA-based insights to help you learn which foods, drinks and activities could activate your weight loss and optimize everyday living. Get your results right in the Lose It! app on your iOS device! * It’s all for you: Lose It!’s mission is to mobilize the world to achieve a healthy weight. * Founded in 2008, Lose It! is headquartered in Boston, MA. It is currently available on many platforms, including iOS, Apple watch and web. Download Lose It! today, and you’ll see how easy it is to get started! http://loseit.com/terms/ Should you choose to purchase a Premium subscription, subscription purchase will be charged to your iTunes account. The yearly subscription will automatically renew unless the auto-renew is turned off at least 24 hours before the period subscription ends. Renewal price will be $39.99, unless a discount is specified at time of original purchase. Your premium subscription auto-renew can be turned off or managed in your iTunes account settings. Any unused portion of the free trial is forfeited after purchase.



  • Helpful App, But Has Problems

    By Cookiegirly
    I was using this app and having great success, but now into my second week it has frozen on my iPad. Still able to use it on my phone, but I’d prefer the iPad. It’s stuck on a screen that says “Get Premium,” which I am not interested in buying. Food choices are excellent, including many for store brands, restaurants and home-cooked meals. Just wish I could use it!
  • Amazing

    By buditd 2005
    I have lose 9 kg, thanks Lose it
  • Age!

    By hkcycih ih yovcoh
    Don’t say age rating is 4 then say in the app that you have to be 18 years or older. I wouldn’t mind it if it wasn’t for the fact that it doesn’t say that anywhere. Like come on people, quit lying
  • Apples do not have saturated fat!

    By chilly.toes
    This app has helped me to some degree to lose weight and to be fully aware of the quantity and nutritional value of what I consume. BUT I question it’s nutritional accuracy. I ate an apple and checked the nutritional pie chart expecting to see an increase in Carbohydrates and i did. However, I also saw an increase in saturated fats per grams. So to test my suspicion I inputed an additional apple. WHAT? Again an increase in saturated fats. This is false and now i wonder how accurate it is when it comes to other components of the app.i gave it three stars because I am losing some weight.
  • Poor synchronization

    By Bbc3333gggg
    Does not always sync with other devices. Very unpredictable.
  • Disappointed

    By LadyDrakina
    I've been using this app for a few years and even though I still use it, I may have to start shopping around. Unfortunately, even at premium level, the app seems confused on whether or not a macronutrient exists within a food and has created an 'unknown' category. Even with all values accounted for, I still have huge portions of my meal as 'unknown'. As someone who eats their meals within a certain macro range, this is more than an annoyance. Additionally, not being free to change the week start day is annoying. Not to mention... The app settings are clunky and counterintuitive to navigate. Some foods won't come in ounce measurement. There are just so many little annoying things that it really seems like a rip-off after months and months and months of trying to navigate them. Had I written this review before I was finally fed up, I would have said... The app is quite beautiful, in fact one of the best visually. The features are top notch. The app can be as intrusive or passive as you need and I really appreciate that quality. I'll hold out for an update or two but this app just isn't worth my money anymore.
  • SanD Shovel

    By San D Shovel
    Let’s keep this simple. Lose It works!!!
  • Excellent app

    By YrdTfrwrk
    Excellent app.
  • App

    By Mela beheit
    Excellent app!
  • Great app!

    By rmille25
    Have tried a few other apps that track calories but this is the easiest and best I have used! Highly recommend 😃